What is CPG data analytics? Consumer Packaged Goods [CPG] data analytics is the compilation and analysis of multiple data points that are the result of sales marketing actions. Understanding the data collected helps CPG research companies recognize patterns and make sense of market trends which in turn offer nuanced CPG insights. Table of contents CPG data … [Read more...] about A Complete Guide to CPG Data Analytics
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Here’s Why CPG Companies Need to Pay Attention to Cognitive Health
We’ve been hearing a lot about mental health and its importance, but what exactly does it entail? Mental health refers to a state of wellbeing that covers emotional, psychological, and social aspects that affect how we think, act, and feel. It is what helps us handle stress, relate to others, and make decisions. Mental health has become a very important topic over the … [Read more...] about Here’s Why CPG Companies Need to Pay Attention to Cognitive Health